How to Measure the Success of Team Building Activities

Team Building activities are now held regularly by companies as they are essential to ensure team members continue to foster a cohesive and productive team environment. What is crucial is that these activities do not descent into just a fun event as there should still be clear metrics in place to measure its effectiveness. What a company should see is tangible benefits and improvements in working relationships for participants which translates into measurable ROIs.

Why Measure Team Building Success?

This is essential to ensure that participants are working at their optimum roles, any improvements that needs to be made are identified, that the team building activity was a justifiable investment and validates that the impact on the team was positive. 

Key Metrics to Evaluate Team Building Activities

1. Employee Engagement

When employees are satisfied, they tend to be productive and loyal to the company. It is for this reason that a feedback form is useful to gauge how they felt about the event and whether this is something that they will be willing to participate again in the future. 

2. Team Cohesion and Collaboration

Improvements in this area can be measured by observing whether team members are communicating more effectively or whether they tend to trust each other more or whether conflicts are now resolved more amicably. 

3. Performance Metrics

Improvements can be measured by tracking whether employees have become more efficient and productive, whether deadlines are met and whether their quality of work has increased.

4. Retention Rates

Over a period of time, it is expected that successful team building events will lead to lower employee resignations. These changes can be tracked to gauge success and its impact. 

5. Event-Specific Metrics

At Palate Sensations, we ensure that we hit all the right metrics to ensure companies can use it to measure whether their event is a success. In particular, for our mystery box challenge, we track the following:

Team work – did they work together to come up with a suitable menu based on the given theme?

Creativity – did they come up with creative dishes and how did they present them? Did they have a compelling story?

Enjoyment and engagement- did they have fun? Did they learn something out of it?

Methods to Collect Data

Feedback forms sent around to each participant 

One on one interviews with participants

The organisers can also observe whether there were any changes before, during and after the event. 

Conclusion

It is important that whenever team buildings are held, they are measured for their effectiveness. It is crucial that all employees have fun, are engaged and can bring back what they have learnt to their daily working lives. 

Let us help you run a successful, effective and engaging culinary team building activity.